Short version: We only use cookies that are strictly necessary for SellWha to work, plus optional analytics cookies (you can opt out). We never use cookies to sell your data to advertisers.
1. What are cookies?
Cookies are small text files placed on your device by websites you visit. They are widely used to make websites work efficiently, remember your preferences, and provide information to site owners.
SellWha uses cookies and similar technologies (such as local storage and session storage) across our website at sellwha.com and our web application at auth.sellwha.com.
2. How we use cookies
We use cookies for the following purposes:
- Authentication: To keep you logged into your SellWha account securely
- Security: To prevent CSRF attacks and detect suspicious activity
- Preferences: To remember your language, timezone, and display settings
- Performance: To understand how sellers use SellWha so we can improve it
- Marketing: To measure the effectiveness of our landing pages (opt-out available)
We do not use cookies to build advertising profiles, track you across unrelated websites, or sell data to third parties.
3. Types of cookies we use
4. Essential cookies
These cookies are required for SellWha to function. They cannot be disabled. Without them, the service cannot operate.
| Name | Purpose | Duration | Type |
|---|---|---|---|
sellwha_session | Maintains your login session across pages | 2 hours (rolling) | Essential |
XSRF-TOKEN | Prevents cross-site request forgery attacks on all form submissions | Session | Essential |
remember_token | Keeps you logged in when "Remember me" is checked | 30 days | Essential |
sw_timezone | Stores your timezone for correct date/time display in the dashboard | 1 year | Essential |
sw_locale | Stores your preferred language setting | 1 year | Essential |
5. Analytics cookies
We use privacy-friendly analytics to understand how visitors use our website and application. This helps us fix problems and build better features. All analytics data is aggregated and anonymised.
| Name | Provider | Purpose | Duration | Type |
|---|---|---|---|---|
_sw_analytics | SellWha (self-hosted) | Tracks page views, feature usage, and funnel drop-offs. Fully anonymised, no personal data. | 90 days | Analytics |
_gid | Google Analytics 4 | Distinguishes unique users on the marketing site only. IP anonymisation enabled. | 24 hours | Analytics |
_ga | Google Analytics 4 | Tracks session counts and user journey on the marketing site. | 2 years | Analytics |
Google Analytics 4 is only used on sellwha.com (the marketing site). It is not used inside the SellWha application at auth.sellwha.com. Your operational data is never sent to Google.
6. Marketing cookies
We use marketing cookies on our landing pages only to measure which pages and campaigns lead to trial sign-ups. This helps us spend our marketing budget wisely.
| Name | Provider | Purpose | Duration | Type |
|---|---|---|---|---|
_fbp | Meta Pixel | Measures conversions from Facebook and Instagram ads. Used on landing pages only. | 90 days | Marketing |
sw_utm_* | SellWha (1st party) | Stores UTM campaign parameters to attribute trial sign-ups to marketing campaigns. | 30 days | Marketing |
7. Third-party cookies
Some features in SellWha connect to third-party services that may set their own cookies. These are governed by the respective providers' privacy policies:
- Stripe — Payment processing (if you subscribe via Stripe). See stripe.com/privacy
- Intercom — In-app support chat widget. See intercom.com/legal/privacy
- Cloudflare — DDoS protection and CDN. May set
__cf_bmand_cfuvidsecurity cookies. See cloudflare.com/privacypolicy
8. Managing your preferences
You can control which non-essential cookies SellWha uses. Essential cookies cannot be disabled as they are required for the service to work.
You can also manage cookies at the browser level:
- Chrome: Settings → Privacy and security → Cookies and other site data
- Firefox: Settings → Privacy & Security → Cookies and Site Data
- Safari: Preferences → Privacy → Manage Website Data
- Edge: Settings → Cookies and site permissions → Cookies and site data
Note: blocking essential cookies will prevent you from logging into SellWha.
9. Cookie durations
Cookies can be either session cookies (deleted when you close your browser) or persistent cookies (stored until their expiry date or you delete them manually).
- Session cookies — used for the CSRF token and temporary UI state
- Short-term persistent (24 hours – 30 days) — authentication, session continuity
- Long-term persistent (90 days – 2 years) — analytics and marketing measurement
10. Changes to this policy
We may update this Cookie Policy when we add new features or change our technology providers. When we make significant changes, we will:
- Update the "Last updated" date at the top of this page
- Show a banner inside the application notifying active users
- Email registered users if the changes are material
11. Contact us
If you have questions about our use of cookies, please contact our Privacy team:
- Email: privacy@sellwha.com
- Address: SellWha, Inc. · House 12, Road 5, Dhanmondi, Dhaka 1205, Bangladesh
- Response time: Within 2 business days
Related policies: Privacy Policy · Terms of Service